Many different services and products are offered within a nail spa. A large number of individuals seek the various beautification treatments offered in a nail spa such as pedicures and manicures. Clients can have feet, hands and nails pampered by trained professionals. Nail spas often employ estheticians and cosmetologists in order to deliver superior service to customers. To promote their services and products, most nail spas use a nail spa logo. One of the best marketing strategies used by businesses and companies is the logo. Well-designed logos will leave lasting impressions in the minds of the public. When creating a nail spa logo, there are certain important elements of design that should be included. In the following, these elements are briefly discussed.
Selecting an Image for the Logo
One of the most memorabvle characteristics of a logo is the image. This image or symbol should be basic and simple without a great deal of detail. Most nail spa logos include a feminine style of image. Some use parts of the female body such as the upper torso or an image of hands in a praying pose. Others may choose images of beuty products or other related images. Geometric shapes are often seen in nail logo designs as well. Most logo designers use only the outline of an image for the completed logo. For this reason, an image with great detail is not necessary. When an image with too much detail is placed in the design of a logo, it may create a cluttered appearance and give a tacky look to the entire logo.
Choosing Colors for the Design
Nail spa logos often gain a bit more attention when complete with feminine colors. These softer shades of color can give a stylish and elegant impression. There are many nail spa logos using colors such as yellow, lavender, beige, pink and other lighter shades. It is important not to use more than two or three colors. When more than three colors are used, the logo design can appear overwhelming and cheap. Never select bright and vibrant colors for this type of logo. These colors produce negative energy and your logo goal is to give clients a feeling of rest and relaxation.
Font and Text Decisions
Many nail spa logos include some sort of text. This text is often only the name of the nail spa. However, some logo designs for nail spas also include inspirational or devotional quotes to help calm and soothe the potential client. By radiating a feel of tranquility, your nail spa logo may possibly attract more and more new clients. Regardless of what is included in the text of your nail spa logo, it should be kept to a minimum of four to five words. This will reduce the chances of your design appearing cluttered and distasteful.
After selecting the text, it is imperative to choose the right style of font. Many nail spa logos use artistic and elegant styles. Some of the most popular are Times New Roman and Ariel. Font is usually placed in bold typeface in order to place emphasis on the wording of the logo. This also aids in making a lasting impression on the mind of the public viewer. Most individuals can remember the logo of a particular business without remembering the name.
