When a company is thought of by the public, many associate a certain symbol or brand with the business. This is often the logo of that company that is recognized. A health logo must relay a distinctive message to the public. Healthy is one of the most important parts of life as we all know it. Without health, the quality of life can be rather poor and desolate. Your health logo should be one that denotes a sense of health and well-being. In order to design the best logo possible, there are certain elements that must be included. These elements are briefly discussed in the following.
Best Choices in Color
An important part of the health logo design is the color choice. The colors used in the design of this type of logo must in some way pay a tribute tot he health field. Most health logos include some form of the color red. White, gray, black, green and blue are other commonly used colors for this sort of logo. Health logos generally consist of only two colors. Three colors may be used. However, too much color or too much contrast in the colors can cause an overwhelming design. Be sure to stick with colors that will work well together in creating a great representation of your business.
Selecting an Image for the Design
Nearly all health logos contain an image of some type. This image is best chosen with very little detail. It should be an image that is simple and basic. Too many details can create a confusing image to the public. Images that are most popular are medically themed such as a nursing hat or stethoscope. Simple outlines of the image are usually all that is represented in the logo. This allows for easily using this logo on letterheads and other materials associated with the business.
Styles of Font and Selections of Text
Most font styles used in the health industry are simple yet bold. The focus of the font style should be to attract clients and gain instant recognition for the logo. Your health logo will gain more attention if you choose a font that demands attention and response. Be sure to choose a font style that is easily read and viewed. This tends to make the logo more memorable for the public.
Many health organizations and business have certain quotes or phrases that are included in their logos. This text is often the way that customers remember the business. When text is going to be used in your health logo, you should limit the number of words to around four or five. This is the best way to keep your design modern and uncluttered. Too many words will overwhelm the image that the viewer should take away from looking at your logo.
Too many times, logo designers simply create one draft and work from there. By creating more than one logo design, you can try out different colors, images, fonts and more. This gives you the best possible chance at choosing the most successful health logo.
