When a company delivers services to the general population, it is important to have a people logo. Most of these people logos are designed depicting images of individuals in abstract form. With a well-designed logo, your business may become more successful and lucrative. Every logo designer attempts to create a logo that is immediately recognized and associated with a particular business. In order to create a great people logo, there must be certain elements of design included when creating the logo. These elements of design are briefly discussed in the following.
Choosing a Unique Image
One of the most important design elements when creating a people logo is the image to be used. This image is often a human figure in an abstract style. Other images used might include a smiling face, arms wide open, a cartoon person and others. Regardless of the image used, it must be simple and basic without a great deal of detail. Many people logos only use the outline of the image. This creates a more memorable design. Never choose an image from any web site. These images are more than likely already being used in the design of another logo. You will be putting yourself in danger of trademark infringement penalties. Create an image that is unique and one of a kind in order to design the best possible logo for your business.
Contrasting Color Choices
People logos have no set guidelines for color. You may basically use any two or three colors in the design. Never use more than three colors in order to prevent the design from appearing tacky. Always choose colors that contrast well with one another. Some of the most common choices in colors for this sort of logo design are purple, red, blue, green and yellow. Black is often used as well especially when three colors are being used.
Font and Text Selections
People logos are usually seen with an impressive font style. Some choose Verdana or Ariel font styles while others may prefer to use Times New Roman. It is best to place font in a bold typeface. This accentuates the font and makes it stand out capturing the eye of the public viewer. You will also need to choose the size of font best for your people logo. The size of the font will greatly depend on the other elements of design that you have chosen.
Choosing the text for your people logo is another important element of design. This text may simply display the name of your business, organization or company. It may contain only the initials of your business as well. Some individuals choose to place a phrase, quote or slogan in the text of their logo. This text is most generally located at the bottom of the design or in an arched position around the image chosen. Never use more than four or five words. If too many words are used, the design may appear distasteful and cluttered.
